How To Pitch A Show To Netflix? The Ultimate Guide

How To Pitch A Show To Netflix

Pitching a show to Netflix has become the ultimate dream for aspiring creatives in the fast-paced entertainment industry.

With the streaming service boasting an impressive roster of hit TV series and films, it's no wonder many writers are eager to get their foot in the door.

But how can you turn your great TV show idea into the next Stranger Things or The Witcher? How to pitch a show to Netflix?

In this comprehensive guide, I'll take you through the steps necessary to get your TV, film, or show idea noticed by Netflix executives and industry professionals.

So let's dive in and start writing that pilot episode!

How To Pitch A Show To Netflix

1. Understanding the Landscape of Streaming Services 

In today's competitive world of streaming platforms, you must know how to navigate the landscape and understand the best platform for your show. Here's a quick rundown of what you should know:

  • Netflix

    The streaming platform that has become a household name is known for its original content and a wide range of TV series and movies. Pitching a show to Netflix could be a great opportunity if you have a unique and original business idea.

  • Amazon Studios

    Another major player in the streaming services industry, Amazon Studios is always looking for new content to add to its platform. They even have a dedicated portal for accepting unsolicited scripts and pitches.

  • Other Streaming Platforms

    There are numerous other streaming platforms like Hulu, HBO Max, Apple TV+, and more that are always on the lookout for fresh content. Keep your options open!

2. Developing Your TV Show Idea

Before writing your pilot script, you must develop your TV show idea. Here are some tips for crafting an original concept that will captivate your audience:

  1. Identify your main character

    Create a relatable, exciting protagonist with a clear character arc.

  2. Develop your supporting characters

    Build a strong ensemble cast that enhances your main character's story and provides depth to your series.

  3. Create a unique premise

    Make sure your show stands out, whether it's a fresh twist on a familiar genre or an entirely new concept.

  4. Outline your story

    Develop a clear narrative structure for your first season, including the pilot and subsequent episodes.

  5. Find your tone

    Establish a consistent tone for your show, whether it's a gritty drama, a lighthearted comedy, or something in between.

3. Writing the TV Pilot Script

Once you have a solid TV show idea, it's time to write your pilot script. This is a crucial step in the process, as the pilot episode will serve as your calling card for Netflix executives and TV producers. Here's how to

  1. Introduce your characters

    In the pilot episode, clearly introduce all the characters and their relationships with one another. Focus on character development and ensure that each character is distinct and engaging.

  2. Set the stage

    Establish the world your characters inhabit and the rules of that world. Give your audience a clear sense of the setting, whether it's a small town, an alternate reality, or a futuristic metropolis.

  3. Create a strong opening

    Your pilot script should have an attention-grabbing opening that immediately pulls the reader in and sets the tone for the rest of the series.

  4. Develop a central conflict

    Introduce the main conflict or problem your characters will face throughout the series. This conflict should drive the story forward and provide a basis for character arcs and future episodes.

  5. Write sharp dialogue

    Ensure your script is filled with engaging and realistic dialogue that showcases your characters' unique voices and personalities.

  6. End on a cliffhanger

    The pilot episode should conclude with a hook or cliffhanger that leaves the audience eager to watch the next episode and follow the series.

4. Creating the Show Bible

In addition to your pilot script, you'll need a show bible to pitch your TV series. This comprehensive document outlines your entire series, including character profiles, episode summaries, and the overall story arc. Here's what you should include:

  1. Series logline

    A one or two-sentence summary of your show's premise that captures the essence of your series.

  2. Character descriptions

    Detailed profiles of your primary and supporting characters, including their backstories, motivations, and character arcs.

  3. Episode summaries

    Brief synopses of each episode in your first season, highlighting key plot points and character developments.

  4. Series overview

    A description of your show's overall story arc detailing the main conflicts, themes, and the direction the series will take.

  5. Visual references

    Include any visual aids, such as concept art or mood boards, that help convey the tone and style of your series.

5. Pitching Your Show to Netflix

With a polished pilot script and a comprehensive show bible, you're ready to pitch your show to Netflix.

Keep in mind that Netflix does not accept unsolicited material, so you'll need to follow these steps to get your foot in the door:

  1. Find a licensed literary agent or entertainment lawyer

    A professional with preexisting relationships with industry professionals can help get your material in front of the right people at Netflix.

  2. Create a pitch document

    In addition to your pilot script and show bible, prepare a concise and visually appealing pitch document summarizing your series and demonstrating its potential.

  3. Practice your pitch

    Be ready to present your show in person or via video call. Be engaging, passionate, and well-prepared to answer any questions about your series.

  4. Network with industry professionals

    Attend industry events, conferences, and workshops to make connections with TV producers, executives, and other creatives who can help get your show in front of Netflix.

6. Navigating the Entertainment Industry

Breaking into the entertainment industry and pitching a show to Netflix can be daunting. Here are some final tips to help you navigate the industry:

  1. Be persistent

    Breaking into the entertainment industry is difficult, so be prepared for rejection and keep pushing forward.

  2. Seek feedback

    Share your pilot script and show bible to trusted peers, mentors, and industry professionals. Be open to constructive criticism and use it to improve your material.

  3. Stay informed

    Keep up with industry news, trends, and the success stories of other creatives. This can help you understand what Netflix and other streaming platforms seek regarding content.

  4. Expand your network

    Cultivate relationships with other writers, producers, and entertainment executives. Join online forums, attend industry events, and connect with others on social media.

  5. Keep creating

    Keep going even if your first pitch doesn't land you a Netflix series. Continue writing, developing new ideas, and honing your craft. Success in the entertainment industry often comes down to perseverance and determination.

Conclusion

Pitching a show to Netflix may seem daunting, but with the right tools, a great script, and persistence, your TV show ideacould be the next big thing on the streaming platform.

By following the steps outlined in this guide, you'll be well on your way to crafting a captivating TV series that could become a prime-time must-watch.

Remember to develop a unique and engaging story, create compelling characters, and write a pilot script that leaves your audience wanting more.

With a comprehensive show bible and a well-prepared pitch, you'll be ready to take on the entertainment industry and make your mark on the world of streaming services.

Good luck, and happy writing!

Frequently Asked Questions about how to pitch a show to Netlfix (FAQs)

Can I submit my script directly to Netflix?

No, Netflix does not accept unsolicited material. To pitch your show to Netflix, you'll need to work with a licensed literary agent or entertainment lawyer who has a preexisting relationship with the streaming service and can present your material on your behalf.

What must I prepare before pitching a show to Netflix?

Before pitching your show, you'll need a polished pilot script, a comprehensive show bible, and a visually appealing pitch document summarizing your series.

Additionally, practice your pitch and be prepared to answer any questions about your series.

How can I find a literary agent or entertainment lawyer to represent me?

Research reputable literary agencies and entertainment law firms, and reach out to them with a query letter introducing yourself and your project.

Attend industry events and conferences to network and make connections with professionals who may be able to represent you or refer you to others.

Can I pitch my show to other streaming platforms besides Netflix?

Numerous other streaming platforms, such as Amazon Studios, Hulu, HBO Max, and Apple TV+, are constantly looking for fresh content.

Keep your options open, and consider pitching your show to multiple platforms to increase your chances of success.

What are the key elements of a successful TV show pitch?

A successful TV show pitch includes a unique and engaging premise, well-developed characters with clear story arcs, a strong pilot script, a comprehensive show bible, and a passionate and well-prepared presentation of your series to industry professionals.

What should I do if Netflix or other streaming platforms reject my show?

Rejection is a part of the entertainment industry, so don't be discouraged. Use any feedback you receive to improve your material and continue to pitch your show to other platforms and production companies, or even consider creating a web series as an alternative.

Keep writing, developing new ideas, and honing your craft. Persistence is vital in the entertainment industry.

How important is networking in the entertainment industry?

Networking is crucial in the entertainment industry. Building relationships with other writers, producers, and executives can help you gain valuable insights, receive feedback on your work, and open doors to new opportunities.

Attend industry events, workshops, and conferences to expand your network and connect with like-minded professionals.

Should I copyright my script before pitching it to Netflix or other platforms?

Protecting your intellectual property and scripts before pitching it to industry professionals is a good idea.

Register your script with the Writers Guild of America (WGA) or your country's equivalent organization, and consider filing a copyright registration as an additional layer of protection.

Can I pitch a show based on someone else's work or an existing property?

To pitch a show based on someone else's work or an existing property, you must secure the rights to the source material.

This may involve negotiating with the original author or rights holder and obtaining their permission to adapt the work for a TV series.

How can I improve my chances of getting my show picked up by Netflix or another streaming platform?

To improve your chances, focus on developing a unique, engaging, and marketable TV show idea with solid characters and a compelling story. Make sure your pilot script and show bible are polished and professional.

Work with a reputable literary agent, production company, or entertainment lawyer who can help you navigate the industry and present your material to the right people.

Finally, be persistent and don't give up—breaking into the entertainment industry often requires determination and resilience.


Robin Piree

I help filmmakers sell their ideas, get more clients, and make more money.

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